rolex beetroot | Rolex beer review

The Rolex GMT-Master "Root Beer." The name alone conjures images of vintage charm, sun-drenched terraces, and a certain effortless cool. While the moniker "Beetroot" isn't officially endorsed by Rolex, it’s a playful, affectionate nickname bestowed upon the modern iterations of this iconic two-tone timepiece, specifically referring to the brownish-red bezel insert that echoes the beloved soft drink. But beyond its catchy name, the "Root Beer" – whether vintage or modern – represents a compelling blend of functionality, history, and undeniable style.

This article delves into the captivating world of the Rolex GMT-Master "Root Beer," exploring its history, design nuances, reasons for its desirability, and even addressing common questions potential buyers might have. We'll examine why this casual, two-tone watch with a distinct 1970s vibe continues to be a coveted collector's item, underpinned by Rolex's renowned COSC-certified in-house calibers equipped with a second time zone function.

A Journey Through Time: The "Root Beer" Legacy

The story of the "Root Beer" begins in the late 1960s with the introduction of the GMT-Master reference 1675/3, often referred to as the "Root Beer" due to its brown and gold aesthetic. This reference marked a significant departure from the predominantly steel GMT-Masters of the era. It embraced a warmer, more luxurious feel with its combination of yellow gold and brown accents.

Several factors contributed to the initial popularity of the 1675/3. First, the bi-color bezel, a hallmark of the GMT-Master, was rendered in a rich brown and gold combination, immediately setting it apart. Second, the dial featured a matching brown tone, often with gold-colored indices and hands, creating a cohesive and visually appealing design. Finally, the use of yellow gold, whether solid or plated, added a touch of opulence that resonated with a growing segment of watch enthusiasts.

The "Root Beer" earned further recognition through its association with Clint Eastwood. He famously wore a 1675/3 in several of his films, cementing its status as a symbol of rugged sophistication and cool masculinity. The watch became synonymous with his on-screen persona, adding another layer of allure to its already compelling narrative.

Over the years, the "Root Beer" evolved through various iterations, each with its own subtle variations and improvements. The reference 16753 followed, featuring a sapphire crystal and a more robust movement. These vintage models, particularly those in exceptional condition and with desirable features like the "nipple dial" (referring to the raised gold indices), are highly sought after by collectors today.

In recent years, Rolex reintroduced the "Root Beer" to its GMT-Master II lineup, further fueling its popularity. The modern versions, like the reference 126711CHNR (featuring Everose gold and ceramic bezel), offer a contemporary take on the classic design, incorporating modern materials and technology while retaining the essence of the original. The "CHNR" designation refers to the Cerachrom bezel in brown and black, a significant upgrade in terms of durability and scratch resistance compared to the aluminum bezels of the vintage models.

Why the "Root Beer" Remains Irresistible: Reasons to Buy

The Rolex GMT-Master "Root Beer" isn't just a watch; it's an experience. It's a statement piece that speaks volumes about your taste and appreciation for horological history. Here's a closer look at the key reasons why the "Root Beer" continues to captivate watch enthusiasts:

* A Timeless Aesthetic with a 1970s Vibe: The "Root Beer" exudes a distinct 1970s charm, a period known for its bold designs and embrace of individuality. The combination of warm tones, often with gold accents, evokes a sense of nostalgia and sophistication. It's a watch that feels both classic and contemporary, seamlessly blending vintage inspiration with modern sensibilities. The two-tone design, while not for everyone, offers a versatile option that can be dressed up or down, making it suitable for a variety of occasions.

* A Coveted Collector's Item: Vintage "Root Beer" models, especially those in excellent condition and with desirable features, are highly sought after by collectors. Their rarity, historical significance, and association with cultural icons like Clint Eastwood contribute to their value and desirability. Owning a vintage "Root Beer" is like owning a piece of horological history, a tangible connection to a bygone era. Even the modern iterations are experiencing strong demand, making them a potentially sound investment.