The Starwood Preferred Guest (SPG) program was once a titan in the world of hotel loyalty, revered for its generous benefits, aspirational properties, and seamless redemption options. While the SPG program no longer exists in its original form, its legacy lives on within the Marriott Bonvoy program. The "Starwood Preferred Guest login," while technically outdated terminology, remains a common search term for travelers looking to access their Marriott Bonvoy accounts and leverage the rewards they earned under the SPG banner. This article serves as your comprehensive guide to understanding the transition from SPG to Marriott Bonvoy, accessing your account, maximizing your benefits, and navigating the Marriott Bonvoy ecosystem.
The Evolution from SPG to Marriott Bonvoy: A Legacy of Loyalty
Before diving into the login process, it's crucial to understand the history. Starwood Hotels & Resorts, renowned for its luxury brands like St. Regis, W Hotels, and Westin, operated the highly successful SPG program. Marriott International's acquisition of Starwood in 2016 led to a period of integration, culminating in the launch of the Marriott Bonvoy program in 2019. Marriott Bonvoy consolidated the benefits of Marriott Rewards, Ritz-Carlton Rewards, and Starwood Preferred Guest into a single, unified loyalty program.
This integration wasn't without its complexities. SPG members, accustomed to the program's unique advantages, had to adapt to the new structure, award charts, and redemption policies. However, Marriott Bonvoy aimed to retain the core value proposition of SPG while offering an even broader range of hotels and experiences.
Accessing Your Marriott Bonvoy Account: Your "Starwood Preferred Guest Login" Today
Since the SPG program is no longer active, you cannot directly use an "SPG login." Instead, you'll access your account through the Marriott Bonvoy website or app. Here's a step-by-step guide:
1. Navigate to the Marriott Bonvoy Website: Open your web browser and go to the official Marriott Bonvoy website: `marriott.com`.
2. Locate the Sign-In/Join Option: Look for the "Sign In" or "Join Marriott Bonvoy" button, usually located in the upper right-hand corner of the page.
3. Enter Your Credentials:
* Username or Email Address: Use the username or email address associated with your former SPG account (now your Marriott Bonvoy account).
* Password: Enter the password you used for your SPG account. If you've forgotten your password, click on the "Forgot Password?" link.
4. Security Verification (If Required): Marriott Bonvoy may implement security measures, such as two-factor authentication, to protect your account. Follow the on-screen instructions to verify your identity. This might involve receiving a code via email or SMS.
5. Successful Login: Once you've entered your credentials and completed any necessary security verification, click the "Sign In" button. You should now be logged in to your Marriott Bonvoy account.
What You Can Do After Logging In:
Once you've successfully logged in, you can access a wealth of information and features:
* Check Your Points Balance: View your current Marriott Bonvoy points balance. This is crucial for planning future redemptions.
* Browse and Book Hotels: Search for hotels within the Marriott Bonvoy portfolio, including brands inherited from the SPG program (St. Regis, W Hotels, Westin, Sheraton, etc.) as well as Marriott's own brands (Marriott, Ritz-Carlton, Courtyard, etc.). Filter by destination, dates, price, and amenities.
* Redeem Points: Use your Marriott Bonvoy points to book free nights at hotels worldwide. Explore different redemption options and compare point requirements.
* Manage Your Account: Update your profile information, including your address, email address, phone number, and communication preferences.
* Track Your Stays: Review your past hotel stays and track your progress toward elite status.
* Access Member Benefits: View your current Marriott Bonvoy elite status and the corresponding benefits you're entitled to, such as complimentary room upgrades, late check-out, and bonus points.
* Explore Experiences: Discover Marriott Bonvoy Moments, which offer unique experiences like concerts, sporting events, and culinary adventures, redeemable with points.
* Link Accounts (If Necessary): If you had separate Marriott Rewards and SPG accounts prior to the merger, ensure they are properly linked within your Marriott Bonvoy account. This is typically done automatically, but it's worth verifying.
Navigating the Marriott Bonvoy Website and App
The Marriott Bonvoy website and app are designed to be user-friendly, but it's helpful to understand their key features:
* Homepage: Provides a general overview of your account, including your points balance, upcoming trips, and personalized offers.starwood preferred guest login
* Find a Hotel: The primary search tool for finding and booking hotels. Use the filters to narrow down your options based on your preferences.
* My Trips: Displays your upcoming and past reservations. You can modify or cancel reservations from this section.
* Account: Provides access to your profile information, points activity, and elite status details.